We talked to Igloofest VJs Chocobeets and Push 1 stop last year, and now we got the chance to meet VJ Ma, who has bit more involvement with the festival than just performing.

Tell us about how you got started with Igloofest and what your current position involves.
The first time I was at Igloofest was in 2008, and I was a VJ. It was pretty small at the time, and about two or three years after, Marie-Laure, who handles bookings, asked me to manage all the VJs because I know the whole business and community in Montreal. I said of course, and that was amazing for me to express myself with something I like a lot and to communicate the creation that we have here through VJ’ing. It’s a special practice and we have a lot of talent here with different artistic ways and different ways of thinking. It was quite complicated to have a lot of VJs with all the gear, but after that, tech changed very fast in video and we now have smaller stuff, a smaller technical way of doing it so we have more places for VJs and now have three per night. I think we were like 12 VJs at the beginning, and now we have 26 VJs.



That’s quite a crew. Are all the VJs local?
They’re all from Montreal. When you’re a creator, you know a lot of people around. My specialty is very much in VJ’ing and I know a lot of ppl working in motion design for events and concerts. I was always very interested in how each of them want to work and how they want to express themselves in visuals and how the relation between sounds and visuals work for them. I find new talents like this, and with Igloofest, we have a scholarship for new creators and the winner can come work for us. It’s very cool for me to have new people come here because I can talk with them to find out how they feel music, how they want to respond with their work, and how do you want to make it.

What’s the software standard?
The main software programs are Resolume and Modul8. Modul8 is like Photoshop stuff with layers so you can trigger your stuff live. Resolume is more square, a very different way of mixing. Depending on what you want to do, you’ll find your place in one or the other. We have people generating visuals, too. There’s a software for PC we called TouchDesigner; all the stuff you create in the software you can pass through others and build up a special way of mixing.

vj set @ Igloofest 2016 w/ Jimmy Edgar from Ma” on Vimeo.

Do you design your own graphics? Is it encouraged for the VJs you bring on to the festival team?
Yes, and I try to do that with all VJs, to push them to create their own stuff. That’s one thing I love to work with when I do the programming, to find the essence of one VJ and match them with the right DJ. It’s very important for me that people have their own creations and the best way to show their work.